Advanced Digital Marketing Course in lucknow
Our Institute Offers State-of-the-art Digital Marketing Classrooms with modern furniture, Learning aids and combined capacity to train 70 Students at a time. Leading Trainers of the region will be delivering live lectures to you, Followed by Hands-on Practicals and home assignment.
- Complete Social Media Handling
- Paid Promotions
- Email Marketing
- Search Engine Optimization
- Research and Strategy development
- SMS Bulk Marketing
Daily live classes
Live Classes by Top Digital Marketer from the best companies, 10 am -9 pm, Mon-Fri.
Live Projects
Multiple Real World Live Projects created using industries demanded technologies, hosted and live for the world to see & use.
Personal Mentor
Group and one-to-one mentor sessions with a personal mentor allotted from the Top Companies to guide you throughout the course and beyond.
Contests
Sharpen your Development Skills with practice, contests and hackathons held every weekend to give you an edge in a timed, high pressure environment.
Course Syllabus :
1. Module - One
- What is Digital Marketing?
- Why Digital Marketing is Important?
- Digital Marketing Platforms?
- Types of Digital Marketing - Organic & Paid
- Digital Marketing VS Traditional Marketing
- ROI between Traditional & Digital Marketing?
2. Module - Two
- What is Website
- Types of Website?
- Static Website
- Dynamic Website
- E-Commerce Website
- Domain Booking
- Web Hosting Purchase
- Blogger
- Word Press Overview
3. Module - Three
-
Keyword Selection Strategies
- Keyword Analysis
- Keyword Competition Search Engine Optimization (SEO)
- What is SEO?
- How Do Search Engine Work?
- SEO Tools
- Web Position Analysis
- Competition Analysis
- Google Algorithms and Updates
4. Module - Four
-
ON Page Optimization
- Title Tag
- Meta Description
- Meta Tag
- Canonical form
- Alt Tag
- Anchor Text
- Header Tag
- Robots.Txt
- Xml Sitemap
- Redirections (301, 302)
- 403 Forbidden
- 404 File not Found
- Google Webmaster
- Google Analytics
5. Module - Five
-
Off Page Optimization
- Search Engine Submissions
- Backlink Submission
- Social Bookmarking
- Classified Submissions
- Article Submissions
- Content Marketing
- Image Marketing
- Video Marketing
- Video strategy
- Event Creations
- Questions And Answer
6. Module - Six
-
Facebook
- Profile Creations
- Creating Group And Pages
- Tips And Guides
- Posts And Promotions
- Events Creations
- Video Marketing
- Promotional Techniques
- Integrations Techniques
7. Module - Seven
-
Twitter
- Set-up And Usage
- Tips
- Promoted Tweets
- Video Marketing
- Promotional Techniques
- Integration Techniques
- Analytics
8. Module - Eight
-
LinkedIn
- Profile Creations
- Company Page Creations
- Tips and Guides
- LinkedIn Post
- LinkedIn Promotion
- LinkedIn Groups
- Video Marketing
- Promotional Techniques
- Integration Techniques
9. Module - Nine
-
Instagram
- Integration Techniques
- Promotional Techniques
- Instagram posting
- # Tag Use
10. Module - Ten
-
Social Media Marketing (SMM)
- Sing UP
- Payments Methods
- Paid Promotion
- Event Marketing
11. Module - Eleven
-
Twitter
- Set-up And Usage
- Tips
- Promoted Tweets LinkedIn
- Setup Paid Ads
- LinkedIn Post Promotions
- LinkedIn Paid Compaigns
12. Module - Twelve
-
Search Engine Marketing (SEM)
- Introduction To SEM Google Adwords
- Search Advertising
- Display Advertising
- Mobile Advertising
- Video Advertising
- Shopping Advertising
- Re-Marketing
- Report Generation
13. Module - Thirteen
-
Google Adwords Express
- Setup
- Google Mapping Ads Bing Ads
- Setup
- Marketing
14. Module - Fourteen
-
Affiliate Marketing
- What Is Affiliate Marketing
- Component Of Affiliate Marketing
- Affiliate Marketing Types
- Affiliate Marketing Tools
- Earning Techniques Mobile App Promotions
- Androids App
- iPhone Apps
- Marketing Strategies
- Marketing Tips
15. Module - Fifteen
-
Email Marketing
- How Email Marketing Works?
- Types of Emails
- What To Write
- How to write
- List Creations
- Creating e-mailers
- Tracking e-mailers
- Create Template
- Reporting
16. Module - Sixteen
-
Certifications
- Search Advertising
- Display Advertising
- Mobile Advertising
- Video Advertising
- Shopping Advertising
- Google Analytics
- Company Certificate Reporting
- Google Masters
- Google Analytics
17. Module - Seventeen
-
Tools
- Alexa
- VIDIQE
- Add This
- MOZ
18. Module - Eighteen
-
Youtube Marketing
- Youtube Channel Setup
- How To Rank And Optimize Youtube Videos
- How to Get more views and Subscribers
- How to Promote Youtube Channels
- How To Boost Your Business With Youtube Channels
- Youtube Earning
- Youtube Advertising
19. Module - Nineteen
-
Online Earning types
Google Adsense
- Content Marketing
- Video Marketing
- Affiliate Marketing
- Freelancing
- Entrepreneur
- Resume Preparation Guidance
- Mocks Interviews
- Interview Tips
20. Module - Twenty
- Report Preparation
- Work Plan & Process Preparations
- Proposal Preparation
- How To Communicate With Clients
- How To Start Build Your Proposal Profiles
- Internship
Why Choose us-
- Rapid and Fast Real Time Training
- Deep and Exact Industry based knowledge
- Learn More in Less Time
- After this Training you will eligible for Start job in IT Agencies
- After this course you not needed any internship